Netflix has introduced an innovative app known as the “Netflix Game Controller,” offering subscribers the exciting opportunity to play games on their television screens. With this app, your smartphone transforms into a gaming controller, providing an engaging and interactive gaming experience on Netflix’s platform.
Back in 2021, Netflix initially introduced a selection of mobile games, including titles like “Stranger Things: 1984” and “Shooting Hoops,” which were accessible for free to subscribers on mobile devices. This collection of mobile games has since expanded to encompass over 63 titles at the present time.
The company has expressed its intentions to venture into cloud-based gaming, having hinted at such plans during the TechCrunch Disrupt event in 2022. At that event, Mike Verdu, Netflix’s VP of Gaming, confirmed that they were exploring the possibility of a cloud gaming offering.
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As for the specifics of which games will be accessible on your television using the new game controller, that information remains undisclosed. However, it is clear that Netflix is making strides in cloud gaming, and their well-established subscriber base offers a strong foundation for this expansion. The ultimate goal is to seamlessly integrate gaming with the streaming experience, allowing users to transition effortlessly between watching shows and playing games. This approach aligns with Netflix’s strategy of using smartphones as controllers to initiate this gaming journey.
Comparisons have been drawn to previous cloud gaming services that failed, such as Google’s Stadia. However, Netflix aims to differentiate itself by focusing on sustainable business models. By bundling free games into the cost of its subscription, Netflix seeks to overcome the challenges that plagued other cloud gaming ventures. Despite Netflix’s success in the streaming industry, it remains to be seen whether their foray into cloud gaming will yield comparable results.
